Context is Everything
Our competitive marketing services add rocket fuel to every marketing activity. Leave the crowd behind and chart a new competitive course for your products and services. We’ll help you find your Blue Ocean.
Analysis
- Market Research
- Customer Surveys
- Products and Services
- Branding/Message/Customer Focus
- Benchmarking
- Pricing
- Industry and Market Assessments
Insights
- Competitive Profiles
- Product, Marketing, Sales Strategy
- Brand, Product Reach
- Perception and Awareness
- Advertising and Messaging
- Market Strength & Presence
- User Experience
- Industry, Product Trends and Directions
Tools & Programs
- Vendor Comparison Matrix
- Competitive Slide Deck
- Marketing Campaigns
- Content Strategy
- Content Marketing
- Silver Bullet Sales Sheets
- Sales Training
- Web Content
- Case Studies
- White Papers
Services
Marketing programs and campaigns are based competitive strategies
for winning deals, opening new markets and expanding your customer base.
Branding
- Brand Value Development
- Brand Personality Discovery
- Competitive Positioning
- Brand Look and Feel: logos, colors and typefaces
- Memorable Tagline
- Confidence building elevator speeches
Content
- Winning Website Content
- Content Storyboards
- Content Marketing Campaigns
- Content Creation from Blogs to White papers
- Video storyboards and scripts
Customer Experience
- Customer Profile Development
- Customer Acquisition Strategies
- Customer Journey Mapping
- Customer Engagement Programs
- Customer Referral Programs
Competitive Marketing
- Competitor name and general background information
- Team Background
- Products and Services
- Branding/Message focus
- Target Customer focus
- Pricing
- Trends and Directions
- Win/Loss Analysis
- Comparative Analysis
- SWOT Analysis
Digital
- Web/Online Strategies
- Social Media Campaigns
- Mobile/SMS Marketing
- Search Marketing
- Online Advertising Campaigns
- Metrics and Measurement
Management
- Outsourced Marketing Management
- Project Management
- Ongoing Campaign Management
- Consulting and Coaching
- Measurement and Metrics
Real Marketing ROI
Our expertise in competitive, content and digital marketing integrated with data driven results for Web traffic, search and content consumption drive higher sales and profits from your modern marketing efforts.
By Your Side
Our partners offer you best of breed tools, talent and expertise to help you create remarkable customer experiences and long lasting relationships.